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It should come to no
surprise to most of you that amongst the number one monetizing
forms one can use is Google Adsense – a strong advertisement
method that automatically targets the content of your site and
displays ad links accordingly. Super fast and pretty good, if
you have a large website to play around with!
Of course the good ol’
giant has some flaws (although we will not discuss those in this
article) but for the most Adsense will do a lot for your
webpage. And nowadays the concept of having small text ads on
your site is pretty much accepted and no one should be to upset
about it.
How does Adsense work?
Well, first off you get to
sign up with your site and the merry gang at Google will then
get back to you if your site has been accepted or not. One tip
here is to apply only with finished web pages or pages that has
some decent content on them at least, it’s always boring to get
rejected just because you were to trigger-happy!
When you are finally
onboard, first of congratulations! Now it’s time to see what
this program can do for you! As we wrote about earlier Adsense
supplies advertisement to your visitors based on the content of
your page, this means that if your page is about used cars, most
likely the ads will display advertisement for.. used cars. Most
of the time this will not be a problem since most pages are
about one subject but in some cases it can be a bit messy (if
you run a news page or link page you will have less control over
shown ads). Why is this a problem you say? Well basically
because visitors tend to click on ads that are closely related
to the issue/content they are looking for. If your visitors are
on your site reading about computer games, they’re more likely
to be attracted to ads about computer games – now if you are
running a site with changing content but still in some niche,
you might get visitors that usually come to your site to read
about computer games, but on this occasion you’ve pasted a news
article about.. say cars, and then Adsense might show ads about
cars. Not so likely that visitors will click on them, meaning
less income for you.
This is no biggie however,
there are numerous ways around this (defining what content
Adsense should target is one) but I just wanted to give you a
briefing how Adsense works and displays ads. Next step is
choosing what type of ads you’d like to display on your page. My
recommendation here would be to go with as much integration you
possible can. Although, and this is a pretty BIG one, don’t ever
try to fool your visitors (or Adsense either) just to get
clicks! First off, your visitors will hate you for ever and
eternal damnation might wait for you, but more important still,
Adsense might throw you out and ban you.. not that funny since
it’s no stroll in the park to get back in again.
(If you’re uncertain about
your integration, just send Adsense an email just to make sure)
Different types of Adsense
ads?
Currently there are three
different ad formats available on Adsense:
Adsense for Content –
displays ads (in text or banners, or both) on your page
depending on your content/seo/links/and a lot more stuff, just
to define what the hell your page is really about
Adsense for Search – A very
smart little search bar integration letting your visitors search
google and your site – while you get paid per search.
Adsense recommendations –
Get your visitors to start using some of Googles own products
and earn some cash along the way. You got Adsense, Adwords,
Firefox with Google toolbar and Picasa to choose from.
Adsense for content
On this article I will
mostly talk about Adsense for Content though, since that is,
atleast in my opinion the system that works best.
So now you got your Adsense
account up and running, time to choose your style! As I said
above I would recommend Adsense for content since this is by far
the easiest way of getting targeted ads on your site that your
visitors might actually click on! First you get to choose if you
want to have text ads or banners (images), or a mixture of both.
My recommendation here
would be to go with text ads, small discreet stuff that works
very well integrated on your pages. I would go for the banner
images, not just yet at least but I will get back to using
banners later on.
Try to pick a size that
works for you, and be very mindful about the colors you can
choose from, I would definitely recommend that you try to use
the same, or similar colors on the ads that you have on your own
links and a href stuff. Also try to give the ads some space and
if you can, give them a good position, maybe somewhere in your
text block?
Next up is definitely Text
Links, these are small works of wonder and works very well if
places right. I will get back to these small wonders later on
this page but for now the direction you should be aiming for is
trying to integrate them, and if you can even try to give them
the space like you would for a normal navigation menu! (but as I
said before, don’t try to be a smart ass and hide the links or
make them too tricky, sure you might earn some nickels on it but
the chances that Google won’t like your stunt makes it NOT worth
it.)
This
guide came from
www.affiliatemoneymaking.com
your source for getting started with adsense and other affiliate
programs.
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